With an emphasis on how to effectively leverage Twitter and other Social Media channels to accomplish your communications goals, Larry Parnell, Program Director, and Jeanine Guidry, a May 2013 graduate of the online SPR program, will discuss strategies for reaching your target audience, improving your overall impact, and how GW’s online Master’s in Strategic Public Relations Program provides PR professionals the strategies and tactics to be leaders in the field.
During this webinar, Larry Parnell and our student panelists provide in-depth information about The George Washington University’s Strategic Public Relations Master’s Program, a look at the online learning experience, the unique perspective of a student enrolled in the online program, and answers to audience questions regarding admissions requirements and funding options.
In this webinar, David Smedley, Associate Director within GW’s Office of Student Financial Assistance discusses the financial aid process and eligibility criteria for graduate students. Read / Hide Webinar Transcript Angela LaGamba: Hi everyone, and welcome to the George Washington University’s Financial Aid Webinar for Graduate Students. My name is Angela, and I will be [...]
Hear from the Director of GW’s Strategic Public Relations Program, Larry Parnell, as he discusses the impact social media had during the 2012 presidential election. This webinar also examines the best practices and lessons PR professionals can apply outside of the political realm, including how these practices are incorporated into GW’s Strategic Public Relations online program.
Larry Parnell is an Associate Professor and Director of the Strategic Public Relations program at The Graduate School of Political Management. Over a 30-year career, Parnell has held senior communications positions in consulting, on the client side and in politics.
GSPM’s unique mission as the foremost school of politics and strategic communications is designed to help you stand out and get ahead. It’s a capstone to your career; it’s an introduction to a new line of work; and it’s a way to understand how to build the necessary relationships across the ideological spectrum to get things done.
Political Socialization, which was my favorite part of the program, with Dr. Zingman. I probably wouldn’t have predicted that because I’m in Strategic Public Relations, not political management. But it was very engaging. And especially with the primaries going on, it was interesting to see how different demographic groups coalesce around certain issues or candidates and what thinking processes go behind that.